Small and independent shops have less layers, and a greater proportion of people who get directly impacted by the agency-client relationship. If an account gets lost, everyone from the CEO down gets impacted.
At large agencies, like the one I work at, who’s affected if an account is lost? The people servicing the account don’t lose […]

I wanted to have a windows plugin called IME installed on my machine so that I could see Japanese characters. I figure that I read blogs and news during the day, I get my work done, so why shouldn’t I be able to read in Japanese. Keep in mind that this is a functionality that […]

Here’s a tidbit that’ll get a few chuckles…
Spoke to a friend of mine who went down to the iMedia Agency Summit in Amelia Island, Florida this past month. He claims that it’s one big party. His proof? He says that he was there for 4 nights and got laid with a different girl each night.

There seems to be this ‘cover your back’ mentality in this industry, where people will CC you on e-mails even if you’re barely involved just so that they can “keep you in the loop” or if some issue comes up later, you can be partially blamed because you were “CCed on the e-mails”.
I hate this. […]

I need to get a page coded for a client asap. If I were working on this alone, and was able to use my coder, we would have the coded pages to the client in less than half a day.
Instead, between my PM and I, we had to track down the guy who runs production […]

I was in a meeting this morning to discuss contextual advertising, specifically the content targeting that is Google’s Adsense or Yahoo Publishers Network.
I work at a large global agency that does basically everything. To my dismay, no one even know what contextual advertising or what Google’s Adsense was, including someone who, if there is one […]

I absolutely hate it when people send out a million e-mails back and forth on a particular subject with 10 people CCed. I got into work this morning and saw 10 e-mails all on the same chain that had been sent out last night (after 6:30pm). This is so inefficient and completely unnecessary. I had […]

Our media team is out of a different office from where I am, as seems to be the case in the agency world all too often. I’ve been here for all of 3 weeks, so I introduce myself to our media contact via e-mail and ask for specs for some banners we’re building. I get […]

There are people who get into this industry because they ‘really wanna get into advertising’.
My question - whyyyyy.
Why do people want to get into advertising? Is it the glamour? Is it because you want to write taglines that will forever be remembered like David Ogilvy once did? Do you want to be a well known […]